team scope 2011 brand successes

21 / 02 / 2012

Don’t Just Create a Business, Create a Story

Great quote from the book Start Something That Matters by Blake Mycoskie.

“When You Have a Compelling Story, People Become Customers to Become Part of that Story”

06 / 10 / 2011

The Brand Audit: Key For Determining Brand Health

When brands reach the tipping point where sales begin to slide because customers no longer resonate with the brand’s value proposition, it’s time to put your finger on the pulse of your brand and determine the long-term outlook for brand health.

We have a strong believe in the power of a clear brand value proposition and like the process outlined in this article by Branding Strategy Insider, click here to view.

30 / 08 / 2011

These Brands Allow Users To Design Them.

Great story from Fast Company‘s Co.Design about the involving your customer in the design of your brand. We believe we will see lots more of this in the future. Read the full article here.

24 / 08 / 2011

RT Health Fund head office

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RT Health Fund asked team scope to extend the RT brand into their new head office in Surry Hills in a way that would both embrace the 120-year-old fund’s industrial origins and express its commitment to a fresh new direction – one that aims to continually demonstrate the high value it places on its employees and inspire fresh new faces to join the team. (more…)

24 / 08 / 2011

The Ortho Practice cup cake campaign

ortho_marketing3_1

We’ve spent the last five years helping The Ortho Practice build a reputation for being different from other orthodontists, so when they asked us to come up with a way to say ‘thanks’ to dentists for referring patients to their practice, we knew a simple card just wouldn’t cut it! (more…)

28 / 07 / 2011

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We're a commercially led strategic design studio in Surry Hills, Sydney.

We're passionate about branding, graphic design, property marketing and web design, and above all creative solutions that add value and bring your business to life.

Strategy | Brand | Design

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