Climate Communities brand creation and launch
When Media Giants approached team scope about designing the creative concept for the Climate Communities program (an initiative of the Victorian government), we jumped at the chance to do our bit to get this great project off the ground.
We worked closely with a Melbourne-based copywriting company Media Giants, creating an uplifting brand. Integral to the brand is an eye-catching logo, which is a visual representation of the project’s core purpose – inspiring people to take action, gradually expanding their personal sphere of influence until it touches the next level of community. As each sphere overlaps the next, the entire community comes together to work toward the common goal of living sustainably and protecting the environment for generations to come.
The Climate Communities program now has a market-driven brand identity, with creative concepts that can be rolled out effortlessly in the future, which is something that’s sure to make other environmental groups green with envy.
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