A dynamic brand can really take your business places, and this month with the help of team scope, it took rt health fund to the Oscars of the marketing world – the prestigious Australian Marketing Institute awards.
When rt’s marketing team asked team scope to work with them to design the awards submission we knew we needed to create something special to truly showcase this rebranding triumph. The Colour Purple is a stunning creation in white with a sleek, spot-varnished cover offset by thread-sewn binding in eye-catching purple. Inside, clean lines of text and vibrant full-page images illustrate the drive and passion that is the central theme of rt’s business practice. This outstanding combined effort secured rt’s place as a national finalist in the Brand Revitalisation category, and demonstrated that with the right branding strategy a small organisation can compete on a grand scale.